Coronavirus Update March 2020
To Our Friends around the World,
Our thoughts are with you and your families during these uncertain times. As much of the world shuts down, we find ourselves practicing social distancing and isolation. Many of us are working from home, with children at home, giving us a new perspective on family and work. The unprecedented social and economic changes we are experiencing are transforming how we see and interact with the world around us.
Human security, health and family concerns now dominate business issues. Health is more important than wealth. We close our businesses, yet we yearn for normality. We want to work. We want to be creative. We want the world around us to be normal – but it isn’t. We ask ourselves, where do we go from here? What should we do?
Fortunately, the digital revolution has created electronic space for us. We can communicate, socialize, shop, buy, sell and trade over the internet. While the coronavirus has created a terrible challenge for traditional business it is creating unprecedented opportunities for everything digital including marketplaces and trading. The coronavirus is hyperactively forcing society into the digital world. The move to digital is no longer linear. We are now jumping to digital at high speed. The future is happening now.
There are clear implications for the health and water industry. For example, even though our London headquarters are closed, our current “nkdlife.com” website is proceeding online. While we are changing how we do business, we are not stopping to do business. That is our most important message. Change, adapt, but don’t stop.
We believe it is vital for our industry to continue to do business. Teams must find ways to work together electronically from home and continue to reach customers. We must find ways to keep the B2B markets alive. We must embrace our digital future and make it work for us.
At “nkd Life”, we will be doing everything we can to support the market by creating liquidity at fair market prices. We will maintain and expand our market place and continue to provide excellent opportunities for motivated sellers and buyers around the world. Most importantly, we will not yield to difficult times. We will act proactively and aggressively to seize opportunities and find better ways to do better business.
Wishing you and yours good health,
The management team at nkd Life.